OC Overview_4

Every idea starts with a problem. Ours came in 2016 as graduate students visiting a factory in Asia.

At this factory we saw cramped female workers, earning $7 a day, gluing and sewing designer footwear. One pair of shoes, which the brand claimed to produce only in Italy, cost under $25 to make. It sold for over $400 just down the road.

It turns out a handful of companies control over 75% of the high-end fashion industry, allowing them to keep prices artificially high while taking huge profits from consumers.

We knew there had to be a better way, and started Oliver Cabell with the lofty goal of creating an honest alternative with a simple approach. To offer handcrafted sneakers using old school shoemaking and the finest materials, and then reveal it all, from factories to costs.

DITCH DESIGNER FOOTWEAR

We started with a white leather sneaker because as anyone will tell you, a good pair of white sneakers is essential. From work to play, it’s the pair you'll wear every day.

You either save some cash and buy poorly constructed low-quality sneakers that are affordable, or highly-quality, well-designed sneakers that cost $400. Well, those options suck. So we did something about it.

Three Essential Components

WHAT MAKES A GREAT SNEAKER?

A great pair should fit well and stand the test of time. Simple, right? But behind these simple concepts are years of technology, design, and craft.

The leather sneaker space is split into two major points: Using elegantly simple design, and spending the best value for your dollar. We opted to cherry pick the best from each to create the ultimate hybrid. The end result? A pair of kicks that’s perfect for your daily tasks and your bank account.